So, the inside sales department is all set out to begin their calling campaign. The right clients have been determined, goals laid out, relationship history revealed. The decision to start calling has been made. The question is…who will be the right person to contact these clients?
Typically, a company has a customer relations department and a sales/new business department. Under which category does dialing to long past customers fall? Do you ask customer relations to get involved? Is the sales department qualified to make calls? Do you hire callers which you have to train?
We’re wondering who you ID to be your callers?